An industrial design refers to the external appearance of a product, expressed through lines, shapes, colors, or a combination thereof. It is one of the most important objects of intellectual property rights, enabling enterprises to differentiate their products and strengthen competitiveness in the market.
However, not every external appearance of a product qualifies for protection. The Intellectual Property Law of Vietnam clearly specifies the objects that are not protected as industrial designs.
These are product shapes whose existence is an inevitable result of technical features, rather than aesthetic creativity.
Examples: the spiral groove of a screw, fan blades inclined at a fixed angle to create airflow.
If such shapes were protected, it would lead to unreasonable consequences:
Therefore, shapes dictated exclusively by technical function are not protected as industrial designs.

Screw cannot be protected as industrial design
Construction works (such as houses, bridges, factories) are not considered industrial products manufactured in large quantities and therefore do not meet the criteria for industrial design protection.
Intellectual property rights over construction works are protected under architectural drawings or as applied art works, rather than as industrial designs.
Moreover, the external appearance of construction works often results from technical requirements or functional use, rather than aesthetic design intended to distinguish products in commerce.
Consequently, the external appearance of construction works is not protected as an industrial design.
One of the key functions of an industrial design is its external aesthetics, which attract consumer attention and promote product sales.
Details that remain inside a product and are not visible during normal use do not satisfy the requirement of being “external appearance.”
Examples:
Such objects, even if novel and creative, are still not protected as industrial designs.
Conclusion
Under Vietnamese law, industrial design protection applies only to external product appearances with aesthetic value that can be perceived and reproduced for mass production. Shapes dictated by technical function, external appearances of construction works, and internal product details invisible during use all fall outside the scope of protection.
By understanding these exclusions, enterprises can:
For detailed advice on industrial design registration and protection, please contact A Dong IP Law Firm for professional support.